Retail & Omnichannel E-commerce

E-commerce za Maloprodaju

Kreiramo omnichannel retail e-commerce sa POS integracijom, click & collect, multi-location inventory, loyalty programi, i unified customer experience. Spojimo vaš online i offline biznis u seamless shopping experience.

Retail-Specific E-commerce Features

Retail e-commerce zahtijeva POS integration, multi-location management, omnichannel capabilities, i unified customer data.

POS system integration

Real-time integracija sa POS systems (Square, Lightspeed, Vend): unified inventory across online/offline channels, automatic sync, i centralized order management.

Click & collect (BOPIS)

Buy Online Pick-up In Store functionality: store locator, real-time inventory by location, pickup scheduling, in-store pickup notifications, i return-to-store options.

Multi-location inventory

Inventory management across multiple retail locations: store-specific stock levels, transfer orders between stores, stock alerts, i location-based product visibility.

Mobile POS & in-store apps

Mobile POS apps za sales associates: check inventory, ring up sales, send carts to customers, i clienteling features. Seamless online-to-offline experience.

Loyalty & rewards programs

Omnichannel loyalty programs: earn points online & in-store, tiered rewards, birthday perks, referral bonuses, i VIP customer management.

Unified analytics & reporting

Consolidated reporting across channels: online sales, in-store sales, customer lifetime value, channel attribution, i inventory turnover analysis.

Retail E-commerce Rješenja

Od single stores do retail chains — kreiramo omnichannel rješenja za svaki retail business model.

Multi-Location Retail Chain

Retail lanci sa multiple stores: centralized e-commerce, unified inventory, store locator, click & collect, i location-based promotions.

Single Store with Online

Pojedinačne trgovine expanding online: website + POS integration, local delivery, in-store pickup, i unified customer data.

Pop-up & Seasonal Retail

Seasonal trgovine: online presence year-round, temporary physical locations, event-based sales, i flexible inventory management.

Franchise Retail Network

Franšize sa multiple locations: branded e-commerce, franchisee management, territory-based inventory, i centralized marketing with local customization.

Department Store

Department stores: multi-category shopping, store-within-store management, gift registry, personal shopping services, i premium customer experience.

Convenience & Quick Commerce

Convenience stores: fast checkout, local delivery (1-2h), inventory turnover optimization, i mobile-first shopping experience.

Retail E-commerce Platforme

Biramo idealnu platformu za vaš retail biznis — POS-integrated, omnichannel-ready, i scalable.

🛍️

WooCommerce + POS

WooCommerce sa POS integration plugins (Square for WooCommerce, WooCommerce POS): unified inventory, sync online/offline, i loyalty integration.

🏪

Shopify POS

Shopify sa native POS system: seamless omnichannel, unified customer profiles, inventory sync, i staff management features.

Custom Retail Platform

Custom-built retail platform sa deep POS integration, custom loyalty logic, advanced inventory rules, i headless omnichannel architecture.

📱

Mobile Retail Apps

Native iOS/Android retail apps: mobile POS, clienteling tools, store mode, scan-to-shop, i unified commerce features.

🌐

Omnichannel Platform

Enterprise omnichannel platforms (Salesforce Commerce Cloud, Adobe Commerce): unified data, cross-channel personalization, i advanced analytics.

🎨

Marketplace + Retail Hybrid

Hybrid platforms: direct retail sales + marketplace vendors, unified checkout, consolidated fulfillment, i brand consistency.

Šta je uključeno u Retail E-commerce Projekat

Comprehensive retail e-commerce development — od POS integration do omnichannel loyalty.

Retail e-commerce platform setup (WooCommerce, Shopify, custom)
POS system integration: real-time inventory sync, order sync, customer data
Multi-location inventory management: store-specific stock, transfers
Click & collect (BOPIS): store locator, pickup scheduling, notifications
Store locator: Google Maps integration, driving directions, store hours
Buy online return in-store (BORIS): return policy, RMA system
Loyalty & rewards program: points, tiers, birthday perks, referrals
Gift cards: physical & digital gift cards, balance check, reload
Mobile POS integration: sales associate apps, clienteling, endless aisle
Unified customer profiles: online + offline purchase history
Local delivery & shipping: store-based fulfillment, local couriers
In-store promotions: location-based offers, geofencing, push notifications
Product availability by location: real-time stock check per store
Staff management: role-based access, commission tracking, performance
Email & SMS automation: order updates, pickup reminders, loyalty alerts
Social commerce integration: Instagram Shopping, Facebook Shops
Payment options: online payment, pay in-store, installments
Analytics & reporting: unified sales reports, channel attribution
Google Shopping & local inventory ads: show in-store availability
Customer service tools: live chat, help desk, return management

Kako Radimo na Retail E-commerce Projektu

Strukturiran proces koji vodi od retail operations analysis do omnichannel platform launch.

1

Discovery & Retail Operations Analysis

Analiziramo vaš retail business model (single store, chain, franchise), broj lokacija, existing POS system, inventory management approach, i customer data. Definišemo omnichannel strategy: click & collect necessity, POS integration depth, loyalty program requirements.

2

Design & Omnichannel Experience

Kreiramo unified brand experience across channels: consistent design online/offline, mobile-optimized shopping, store locator UX, pickup scheduling flow, i loyalty program interface. Dizajniramo customer journey maps za omnichannel scenarios.

3

Development & POS Integration

Razvijamo e-commerce sa retail-specific features: POS system integration (real-time inventory sync, order export), multi-location management, click & collect logic, loyalty program, unified customer profiles, i mobile POS apps (ako applicable).

4

Launch & Staff Training

Postavljamo omnichannel shop live, trainiramo retail staff (POS usage, online order fulfillment, customer service), testiramo POS sync, i optimizujemo workflows. Post-launch: customer feedback, channel optimization, i continuous feature enhancement.

Često Postavljana Pitanja

Odgovori na najčešća pitanja o retail e-commerce development.

Koliko košta retail e-commerce sa POS integracijom?

Cijena zavisi od broja lokacija i POS sistema: basic retail shop sa Shopify POS integration od 3.000 KM, mid-size chain (5-10 stores) sa custom loyalty program 5.000-8.000 KM, enterprise retail sa multiple POS integrations i advanced inventory management od 12.000 KM+. POS integration complexity drastično utiče na cijenu. Kontaktirajte nas za assessment.

Kako funkcionira click & collect (BOPIS)?

Click & Collect (Buy Online Pick-up In Store) omogućava kupcima da naruče online i preuzmu u trgovini. Workflow: 1) Kupac bira "Pick up in Store" na checkout, 2) Odabire lokaciju (store locator pokazuje koje lokacije imaju proizvod na stock), 3) Zakazuje pickup time slot, 4) Store staff primi notification, pripremi order, 5) Kupac dolazi u trgovinu sa order confirmation, 6) Staff skenira order i preda proizvod. Real-time inventory sync između POS i e-commerce je critical.

Koji POS sistemi mogu integrisati?

Podržavamo integration sa most popular POS systems: Shopify POS (native integration), Square POS, Lightspeed Retail, Vend (Lightspeed), Clover POS, Toast POS, WooCommerce POS, i custom/legacy POS systems via API. Integration omogućava: unified inventory (online/offline sync), order export to POS, customer data sync (loyalty points, purchase history), i sales reporting. API availability i POS capabilities određuju integration depth.

Kako upravljati multi-location inventory?

Multi-location inventory zahtijeva store-specific stock tracking. Setup: svaki store je separate location u sistemu, products imaju stock level per location. Features: real-time stock check (show "Available at Store X"), transfer orders (move stock between stores), stock alerts per location, i location-based product visibility (hide products out-of-stock at selected store). POS integration je key - kada nešto se proda u Store A, POS instantly updates inventory. Reporting shows inventory turnover per location.

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